http://www.kristenchapline.com/work daily 1.0 2017-02-26 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1488066865560-0DEKYE404EQG69VV2WE6/MusicPromoKit.jpg Home http://www.kristenchapline.com/humblebrag daily 0.75 2026-09-28 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1467079792221-OJKOSX4G3R4WZFA9BGMU/Image-198.jpg About https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493666020417-HFAFA2KEEI856FUAK1WD/image-asset.jpeg About Hi, I'm Kristen! http://www.kristenchapline.com/welcome daily 0.75 2015-05-01 https://images.squarespace-cdn.com/content/v1/5052176b84aeb45fa5cfcc83/1349577199654-C8A6HP2M4MLEBJXQ06MF/wilderness.png Welcome - Transient http://www.kristenchapline.com/special-events-2 daily 0.75 2020-07-16 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493570765908-XCBUWXKW0E3UKUZS7X3C/CommencementBranding.jpg Special Event Branding COMMENCEMENT SET BRANDING https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493570981087-5SF2P58IAB3VR2CJ65Q5/image-asset.jpeg Special Event Branding COMMENCEMENT WEBSITE Fully responsive, engaging and celebratory re-design of an existing site. The goals were: to portray a feeling of celebration for this milestone in students, parents and faculties lives; decrease the number of repetitive calls and emails to the event staff about Commencement; create a site that was easy to navigate; show the reputation of Rensselaer. Design: Kristen Chapline. Development: Catherine Littell. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493571488552-S6ZAKVR1RP3CLGG3AESG/image-asset.jpeg Special Event Branding COMMENCEMENT WEBSITE PAGES commencement.rpi.edu https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493571690807-DJ0I6RM3UH01F33UD2G2/image-asset.jpeg Special Event Branding COMMENCEMENT NEWS EMAIL BULLETIN With the launch of the website, a series of email bulletins was created to drive traffic and engagement. The event coordinator reported less calls and emails asking repetitive questions about Commencement, allowing staff to be more productive planning and executing the event. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493571994719-1GQC7YABGK569OAFXOHM/image-asset.jpeg Special Event Branding COMMENCEMENT NEWS EMAIL BULLETIN The average open rate was 56% on the series of 8 Commencement News email bulletins. There was a higher level of engagement reported on the Commencement Twitter and Facebook page, due to the bulletin driving traffic there. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493576314520-2K2AOXP6B7QWJXGCHW12/image-asset.jpeg Special Event Branding COMMENCEMENT TWEETS A social media plan for Commencement was planned and executed using Hootsuite. A series of RPI history tweets for Commencement morning was created as fodder while family and friends filtered into the stadium to wait and watch their graduate walk the stage. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493655234613-ID1T7IF97R4IA1CZBK5R/image-asset.jpeg Special Event Branding COMMENCEMENT AD This Commencement ad ran in the New York Times, The Boston Globe, and the Washington Post. The goal of the ads were to elevate the reputation of Rensselaer, create historical record, and promote the President's Commencement Colloquy in which the honorary degree recipients have a round table discussion the afternoon before Commencement. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493576520314-LKXQMNJ198UXKZ69R36Y/image-asset.jpeg Special Event Branding ENVIRONMENTAL GRAPHICS https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493576550788-J5IGKHHYADKS79731DR2/image-asset.jpeg Special Event Branding DIGITAL INVITATION The digital Colloquy invitation is sent to students, alumni, faculty, staff, parents, community members, donors, other college presidents and people of influence. Sent using Mailchimp. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493655781371-DXC8FYS9RK7CE2BHYYFK/image-asset.jpeg Special Event Branding EMAIL REMINDER This reminder went out the day of the event to drive people to watch Commencement live, and provide the link day of for convenience and optimum engagement with our signature event. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493656929956-WCDOD628PD2TC6894HTW/image-asset.jpeg Special Event Branding PROGRAM https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493576803216-8JS54PUGQ1FG3CQ9FGMA/image-asset.jpeg Special Event Branding ADVERTISING This Colloquy ad ran in the New York Times, The Boston Globe, and the Washington Post. The goal of the ads were to elevate the reputation of Rensselaer, create historical record, and promote the event in which the honorary degree recipients have a round table discussion the afternoon before Commencement. I managed an $80,000 budget for the ad placements. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493576906359-T80CQHB0RAZXQ542VPB3/image-asset.jpeg Special Event Branding http://www.kristenchapline.com/digital-design-2 daily 0.75 2026-09-28 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493657938305-DFMC5T8JWZQJHIRST0S1/image-asset.jpeg RPI Digital Design HOME SCREEN https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493660131519-TUP2AY5FM6SGFWSO14T8/image-asset.jpeg RPI Digital Design HOMEPAGE AND SPLASH SCREEN There are rotating home screens for the app and a red splash page to reinforce the brand. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493657912200-9SB7V3NSCVP5T5PLSE3S/image-asset.jpeg RPI Digital Design SCREENS Customization of the main navigation, news, and a campus map of the Rensselaer app powered by Ellucian. The map includes selected images of campus buildings to ease navigating to the right location on campus. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493657886129-F01AT5LUXXDG0VRLCXGR/image-asset.jpeg RPI Digital Design HOMEPAGE Rotating carousel of header images for the newly redesigned homepage. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493661418939-4S2S40FLCUQZCZ7G636Q/HomepageSketch.jpg RPI Digital Design SKETCH AND WIREFRAME My process starts with sketching and iterating. Next is creating a wireframe for the design. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493662071954-11NESYOH7E32IW6I6OEZ/image-asset.jpeg RPI Digital Design RESEARCH AND PROPOSED NAVIGATION The process of coming up with a new navigation and standard headers, started with research. Above you can see how disparate all the websites on the RPI domain were. Above, is a proposed example contents for a "mega menu" that would fly down from the right corner of the website to help all audiences with navigating the website. http://www.kristenchapline.com/inside-rensselaer daily 0.75 2020-07-16 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493654805075-SVXI949A4NONU10H2LWA/CommencementBranding.jpg Inside Rensselaer RESPONSIVE DESIGN Digital news publication designed to have clean lines and look appealing on all screen sizes. Art Direction: Diane Piester and Kristen Chapline. Development: Oberlander Group. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493573960646-BNZDPDMD4PFHBOSSPMPO/image-asset.jpeg Inside Rensselaer PAGE TYPES Various page types on insiderensselaer.com: story page, category listing page, homepage. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493574012879-3DDTFD6E49AD4EHOEWC0/image-asset.jpeg Inside Rensselaer EMAIL NEWS BULLETIN Bi-weekly, a news bulletin rounding up the top 7 stories is emailed to a maintained list of 13,500 subscribers. There was a 10% increase in engagement realized by using analytics to determine that switching the day and time this was sent would affect readership positively. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493574112188-2P078X17PSG9PR86NNUJ/image-asset.png Inside Rensselaer UI PATTERN LIBRARY Worked in a team setting to determine the UI design pattern library. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493654852514-OTVTG5LXSW7ZDUPL3KQB/image-asset.jpeg Inside Rensselaer NEWSPAPER Bi-weekly news tabloid circulated on campus and to local area businesses. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493654910911-N5IZT2U89TI061S61TT9/image-asset.jpeg Inside Rensselaer http://www.kristenchapline.com/rpi-enrollment-collateral-1 daily 0.75 2020-07-16 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493662640446-W3AXY06TQ9K8U66KFVFE/CommencementBranding.jpg RPI Enrollment Collateral COLLATERAL https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493662662080-U830J9SGZV1KNMRXYW4X/image-asset.jpeg RPI Enrollment Collateral POSTCARD SERIES This postcard series was designed for prospective students who have expressed interest in a sepcific school or program at Rensselaer. The black-and-white imagery is meant to stand out from the myriad colorful collateral pieces that students receive during their college search. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493662681001-DHPZKESZ2N078RM1CJBN/image-asset.jpeg RPI Enrollment Collateral GRADUATE STUDIES BROCHURE Rensselaer is an internationally recognized research center where big ideas are born and developed. within some of the most advanced facilities in the world. This informational, roll fold, self-mailing brochure is meant to show the breadth and depth of graduate programs at Rensselaer. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493662704452-KVKPFIE7D5J3SN4VJ25V/image-asset.jpeg RPI Enrollment Collateral https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493662733328-NMQI5REBVI7KE4MYP79E/image-asset.jpeg RPI Enrollment Collateral VIEWBOOK Part of an award winning team that helped design a new view book for Rensselaer. The new viewbook is smart, fresh, and celebrates the spirit of technology, while leveraging Rensselaer’s distinguished history for ground breaking engineering. Creative Direction: Diane Piester and The Oberlander Group. Printer: Universal Wilde. Production Specs: 8 color job on Mohawk Superfine paper. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493575083234-F652ADG0CDD0ECB7T8J3/image-asset.jpeg RPI Enrollment Collateral SCHOOL OF ARCHITECTURE BROCHURE The School of Architecture brochure won a CASE Grand Gold Award. I was part of the creative team that designed a series of school brochures. The individual school brochures are meant to give prospective students more details on the depth and breadth of the schools’ programs by bringing to life the “core values” of each school. Prospective students receive them after the general university overview piece (Viewbook), and after they’ve indicated an interest in a specific school. Creative Direction: Diane Piester and The Oberlander Group. Printer: Universal Wilde. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493662949059-X0GHTPDZB5ZIE94W06W8/image-asset.jpeg RPI Enrollment Collateral DIVERSITY IN GRADUATE STUDIES BROCHURE Rensselaer Polytechnic Institute is committed to enhancing the diversity of its graduate programs. The DIGS program is designed to offer applicants from populations underrepresented in STEM and related fields, a chance visit our campus at no cost. This brochure was designed as a self mailer to potential applicants. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493663067428-TSCLDZY300FKW6DXIMFP/image-asset.jpeg RPI Enrollment Collateral SCHOOL OF SCIENCE ONE SHEETS The School of Science needed individual one sheets to describe each program prospective graduate students could study. These pieces were designed as a family to be displayed at recruitment events or used inside recruitment packets. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493575279804-P7WJORJSLYWP54C9M772/image-asset.jpeg RPI Enrollment Collateral CAMPUS VISITING DAYS POSTCARDS Self mailing postcard series that was created as invitations to campus visiting days and open houses. Photos sourced from Instagram gave these cards a fresh approach to communicating to prospective students. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493575445898-3PMOKFNZWOCUA9I05DJH/image-asset.jpeg RPI Enrollment Collateral INFORMATION SESSION POSTCARDS This postcard series was designed to attract undergraduate students to attend an information session about Rensselaer Poltechnic Institute, in their hometown. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493575510654-R9BAO7JEDA3RIX81ZH5U/image-asset.jpeg RPI Enrollment Collateral ORIENTATION BROCHURE Student Orientation is designed as a full day-and-a-half series of highly structured programs that cover numerous topics of concern to new students. This piece was a challenge in information architecture to convey a welcoming message as well as a series of required programs for students to attend. http://www.kristenchapline.com/seasons-greetings daily 0.75 2020-07-16 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493664031858-8BDWBNBPS7VXMU0FJCZ1/CommencementBranding.jpg Seasons Greetings HOLIDAY CARD Custom laser die cut square card. All original concept, design, copywriting, art direction, production, approved ink draw downs and attended press check. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493664050780-XKRJA5IPJ41099ZWXZTB/image-asset.jpeg Seasons Greetings PAPER AND PRINT SPECS Printed by Universal Wilde in Boston, Massachussetts. Laser die cut by LasX Industries in Minneappolis, Minnesota. Production specs: 3 PMS + Dull AQ coating, 120# Mohawk Superfine Ultra White Cover. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493575960028-JXSOG8JHL3BX2UFA31UO/image-asset.jpeg Seasons Greetings DIGITAL GREETING LANDING PAGE View the digital greeting http://www.kristenchapline.com/rensselaer-magazine daily 0.75 2020-07-16 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493577243337-IZ7PH60HLFGBZX8XUFJI/CommencementBranding.jpg Rensselaer Magazine MAGAZINE COVER AND BACK Magazine interior and cover https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493664341289-7NUVRYQD7FX0VVSVXAPC/image-asset.jpeg Rensselaer Magazine MAGAZINE SPREAD See the full spring 2017 edition here: rpi.edu/magazine http://www.kristenchapline.com/art_x-1 daily 0.75 2020-07-16 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493578164672-V3E5QG0EW1A2FYPP0U5I/CommencementBranding.jpg Art_X BIODESIGNING THE FUTURE OF MEDICINE The poster promotes a panel discussion that discusses crossovers between art/design and science and the possible futures for collaborations. Rensselaer participated in a national competition with the Biodesign Challenge. The Biodesign Challenge offers art/design, engineering, and science students the opportunity to envision future applications of biotechnology in a competition that highlights student work. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493578190097-KTDAQ2RJJFU8CRWT531H/image-asset.jpeg Art_X MUSICA HUMANA/MUSICA UNIVERSALIS The concept of the poster draws on the musical philosophies of classical antiquity, Musica Universalis and Musica Humana–philosphies that address the scientific and spiritual exploration of the Impact of music on the brain. The poster promotes a multi media program centered around the diverse ways music has been understood as reflecting both the harmony of the cosmos (Musica Universalis) and the inner harmony of the human body (Musica Humana). The image on the poster is an etching of "The Tuning of the World," showing the harmony of the universe as tuned by the hand of God. http://www.kristenchapline.com/letterpress-stationary daily 0.75 2017-05-01 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579397786-ZI3EV6CGZ7JGE3366EPK/CommencementBranding.jpg Letterpress Stationary KRISTEN + JEREMY Wedding invitations printed with gold metallic ink and hand applied gold luster dust to give it dimension and effect, on Luxe Blush paper from Paper Source; hand stuffed into A9 envelopes in Wine from Paper Presentation. Reception card printed on bright white Crane's Lettra paper with a hand mixed ink. RSVP cards printed on the Luxe Blush paper with metallic gold oil based ink; accompanied by a white A2 envelope. Finished with a custom gold lace belly band with crest and bride and groom silhouettes. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579431138-MGG0ZVQ6MGLQAA9AF569/BMEBrochure.jpg Letterpress Stationary https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579488030-Y0L16IW7O88KNI9FPWW6/BabyAnnouncement1.jpg Letterpress Stationary BABY ANNOUNCEMENTS https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579572900-VG4FZ70OVEF07SKTK1ZU/image-asset.jpeg Letterpress Stationary https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579604014-HQZVKTHCN4A6CKK6EIY0/image-asset.jpeg Letterpress Stationary MEGAN + FRANCIS Invitations, details card, and RSVP card, printed with a hand mixed purple ink on white Crane's Lettra paper. Details and RSVP card stacked in an aubergine invitation pocket folder. Ceremony program printed as a fan to keep guests cool for the summer wedding. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579634082-5P8XBRQ5BUXZNVFPC8DF/image-asset.jpeg Letterpress Stationary https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579688713-9R1ZEVJJ670Q883SHGDI/image-asset.jpeg Letterpress Stationary JANE + GREG Wedding invitations and RSVP cards printed in one color on Kraft-Tone Paper Parcel Wrap Kraft from French paper. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493579717425-WFAERLL3MPG6TP7ER0NJ/JaneGreg2.jpg Letterpress Stationary http://www.kristenchapline.com/logos-1 daily 0.75 2020-07-16 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1594867673255-SX9O77XECEM819H4UHF4/logos.png Logos http://www.kristenchapline.com/farmers-market-1 daily 0.75 2017-05-01 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493654364654-GA4S3PTAD243RWPXAJXV/logo Farmers Market https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493585967899-XMN2ITMBPN5HC49HAN18/DowntownTroyBranded.jpg Farmers Market https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493654152142-3WFIKV5PQRBBSZG990NE/swag.jpg Farmers Market https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1493586231386-K7CZUD8W27GP1XMI9DO5/MagazineAd_CloseUp.jpg Farmers Market http://www.kristenchapline.com/pwc daily 0.75 2020-07-20 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595214137423-KVKN1YAWP883GR21PJ8B/pwc-intro.jpg Professional Women in Construction https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595256364094-EW4VQTFRKSLMRE8BLOFA/Screen+Shot+2020-07-20+at+10.45.29+AM.png Professional Women in Construction https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595213957494-WLQOSL0ILMA521K0IC7J/pwc.jpg Professional Women in Construction https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595255907494-CM8PER69IAM5EJ8M62D4/Screen+Shot+2020-07-20+at+10.38.09+AM.png Professional Women in Construction http://www.kristenchapline.com/juneau-construction daily 0.75 2021-01-25 http://www.kristenchapline.com/lansing-home-office daily 0.75 2021-01-25 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217737543-ITV7NVSLF2EMLY5ZDVSK/DSC_0937.jpg Lansing Home Office https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217817353-02SBJBAPW7I4REMOBPNC/AssociateArea.jpg Lansing Home Office https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217823899-FZHLCUGIPQRAPMD54EPX/DSC_0941.jpg Lansing Home Office https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217827393-I5L516KL6IT2H2U689Y0/DSC_0949.jpg Lansing Home Office https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217833257-0WSYLQECQPIJIU87EWKQ/LongHallway.jpg Lansing Home Office https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217837926-40I5ZD5SBEMH4MJXMTSX/MarketingWall_Plexi.jpg Lansing Home Office https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217843109-FHSZIJKQ72JRKHTPA4G3/ReceptionArea_Map.jpg Lansing Home Office https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595217654028-CUKI62QKKEKA919MPD70/ConfereneRoom_Respect.jpg Lansing Home Office The logo “l’s” were created as a pattern on the conference room glass to create interest and privacy. http://www.kristenchapline.com/poyner-spruill daily 0.75 2020-07-20 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595219616111-79LTXKE9PDB3BT91GSNF/PoynerSpruill-Website.png Poyner Spruill https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595219705968-REOZBEJGBK8D9B4HZFTO/Colors%402x.png Poyner Spruill https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595219716195-IYOLVI4X5Y54XI41OLPA/Fonts+Type+Styles%402x.png Poyner Spruill https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595219733016-0ZX0AKJP9HT0OU577M5M/Poyner+Spruill+5.0-FIN-expanded.pdf_1.jpg Poyner Spruill http://www.kristenchapline.com/first-clearing-website-redesign daily 0.75 2020-07-20 https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595258670604-J5NMTF9F5H3TJVUU77YZ/Screen+Shot+2020-07-20+at+11.24.18+AM.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595221401445-Y3GSYLRN6JTVM5H2UEH4/First-Clearing-Web-Mockpsd.png First Clearing Re-Brand I was the lead designer on this brand redesign involving everything from the logo to the website. ADA compliance was At the forefront of the website design and needed to pass rigorous testing by the Wells Fargo compliance team. https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595257112400-ENWMB4SVA9FQOT5V7VK7/Colors%402x.jpg First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595257115365-XZSY5H0R8IXHDACYY3QS/Components%402x.jpg First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595257115476-57JHLOHSDFDWQKC434BV/Typography-Desktop%402x.jpg First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595257669179-EMN0B7D796F7C41FA478/Screen+Shot+2020-07-20+at+11.00.38+AM.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595261944021-T8LMPG315W6F1W7M2E5U/Screen+Shot+2020-07-20+at+12.17.18+PM.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224557427-GOF01P41SZTHSPONC0HK/FCC-3673-Brand-Style-Guide_RD1-52.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224558143-8W9TLT6GWDJDFLHX7OCB/FCC-3673-Brand-Style-Guide_RD1-53.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224559397-TQQ4C4PIZR34S4668EPX/FCC-3673-Brand-Style-Guide_RD1-55.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224561611-916IO9ZW9HONT7UUSY76/FCC-3673-Brand-Style-Guide_RD1-56.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224563297-7D61D13CZH8UBDVXLVIU/FCC-3673-Brand-Style-Guide_RD1-58.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224563558-EWEFY3BD9AHJP8GTVFL8/FCC-3673-Brand-Style-Guide_RD1-59.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224563774-FZYLKRCJ2LFY686OM5DU/FCC-3673-Brand-Style-Guide_RD1-510.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224564155-M3B64WQ0QRNPC466I3WE/FCC-3673-Brand-Style-Guide_RD1-511.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224564260-E0MXCD1HVSM08WDXU5R7/FCC-3673-Brand-Style-Guide_RD1-512.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224564918-BR4EL6JVMJ2C5AQTE8L1/FCC-3673-Brand-Style-Guide_RD1-513.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224565130-DZE6PEDC5OQ51F60ECH6/FCC-3673-Brand-Style-Guide_RD1-514.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224565821-OUX1BRXXIIPEP70OWRB4/FCC-3673-Brand-Style-Guide_RD1-515.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224567665-QPANQ1X3QN6H2HBW5CIM/FCC-3673-Brand-Style-Guide_RD1-517.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224567878-RKPI1C99T94925C3KAR5/FCC-3673-Brand-Style-Guide_RD1-518.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224568193-BLSJ50PF2LIFUYO3DFD7/FCC-3673-Brand-Style-Guide_RD1-519.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224568319-WWUMV1WW51UAN3HJGDQV/FCC-3673-Brand-Style-Guide_RD1-520.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224568627-52XHVDGT6PR06LOWAVO8/FCC-3673-Brand-Style-Guide_RD1-521.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224573180-KF5293LCT6367XM76PGW/FCC-3673-Brand-Style-Guide_RD1-522.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224571858-NBXD3RMRSFX87PTD7TXI/FCC-3673-Brand-Style-Guide_RD1-523.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224573632-H48VT94S9LQ5ONXAR7F6/FCC-3673-Brand-Style-Guide_RD1-524.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224573758-3L76IWW6N72P97C1IJ29/FCC-3673-Brand-Style-Guide_RD1-525.png First Clearing Re-Brand https://images.squarespace-cdn.com/content/v1/552483dfe4b0427ebeb94b20/1595224573993-5JXYNXYL0F93I7B6CN4F/FCC-3673-Brand-Style-Guide_RD1-526.png First Clearing Re-Brand